Interview about marketing for SMEs

An interview of mine by SupportBiz. Sharing this here. May 24, 2013 Spice Holding Group: New age advertising and marketing for SMEs The digital age gave birth to a democratic business ecosystem. Now with smart marketing practices, smaller companies can also have the liberty to access their clients themselves. The web interface allows the SMEs... Continue Reading →

If You Love Your Brand, Set It Free

Great article on fluid branding with examples on fluid brands. Jose Martinez argues for an brand thats flexible and connects with the consumer, not one thats strait jacketed.   If You Love Your Brand, Set It Free | Smashing Magazine.

Blog at WordPress.com.

Up ↑