Yet another inspiring book on entrepreneurship !

Chanced upon a life changing book in Kinokuniya yesterday. "The Startup Playbook" by David S.Kidder is a sum of stories and secrets from some of the fastest growing start ups. Their CEOs share their wealth of knowledge in these pages. The book simplifies the process of business and will inspire fence-sitting-want-to-take-the-plunge entrepreneurs, it will share... Continue Reading →

Design Secrets: 5 things a client really wants in a branding project

 An article I recently wrote for a design journal which looks at the design and branding process from a client's point of view.   Clients who require branding and assigning in our hands the one thing that’s closest and dearest to them-their business venture.They breathe and live the concept and are completely committed to that... Continue Reading →

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