In today’s dynamic global market space, competing on price and quality will never be a game changer. Businesses today are looking to create a brand that speaks their story, that packages their USP and expounds to the world why they are so good. They need a visual depiction of their offering that emotionally connects their... Continue Reading →
5 ways to Humanise your brand
With the advent of social media, a new era has opened up for brands and with it a plethora of challenges. Brands are now directly in touch with their consumers interacting one on one. This is both an opportunity and complex at step he same time. Today companies have to step down from their ivory... Continue Reading →
How we do what we do! How we added spice to over 1000 home grown brands!
A short animated film which explains the how, what and why of Idea Spice. This film explains in a fun manner who we are and what it takes for startups and SMEs to stand out from the clutter and connect emotionally with their consumer. We storyboarded this film and Ti22 animated the film. We had... Continue Reading →
Home grown brands
A short film about inspiring start ups and their story. Our heroes and inspirations who have taken that plunge and converted their ideas into successful entrepreneurial stories. We asked them a few questions and here are their responses and stories in a bid to galvanise other entrepreneurs. In this session, we cover Pantry Cafe by... Continue Reading →
Love Hurts: A Kit to Survive any Heartbreak
Really sweet product idea. A kit to survive heart breaks. Comes with everything you need to cheer up. Amazing gift for a friend with a broken heart!! Love Hurts: A Kit to Survive any Heartbreak by Melanie Chernock - Design Milk.